Digital Business Development
TRIMITRA has developed a framework for digital business development. This framework can be used as a guideline for digital transformation. The step-by-step training program that are consist of three modules will bring participants to easily implement and apply the digital transformation in day-to-day activity. The first module is how to develop the digital platform, the second module is how to manage/operate the digital transformation and the last module is how to do business or marketing ideas or developing a brand image using a digital platform.
Figure 1: Framework in digital business
In the System Development module, the topic of training sessions might include some or all of:
- Fundamental of Industrial Evolution
- Web design and development
- Web and product Testing Tools
- Big Data and Database System
- Coding & Programming 1
- Coding & Programming 2
- Coding & Programming 3
- Data Processing and Analytic 1
- Data Procession and Analytic 2
- Auto-responder System
- Customer Relationship Management System
- Affiliate System and development
- Mobile Application Development
In the Digital Management module, the topic of training sessions might include some or all of:
- Fundamental Project Management for Digital Product
- Agile Project Management
- Digital Product Management
- Entrepreneurial Management
- Trigger & Traction Management
- Customer Relationship Management – Customer Service 1
- Customer Relationship Management – Customer Service 2
- Customer Relationship Management – Customer Service 3
- Digital Payment Management
- Digital Service Management
- Digital Reputation Management
- Conversion Management
- Content Management 1
- Content Management 2
- Growth Machine Management
In the Digital Business and Marketing module, the topics of training sessions might include some or all of:
- Digital Market Research
- Search Engine Marketing
- Social Media Marketing 1
- Social Media Marketing 2
- Digital Branding
- Copy writing 1
- Copy writing 2
- Digital Sustainable Innovation
- Digital Customer Behavior
- Digital Marketing 1
- Digital Marketing 2
- Digital Marketing 3
- Digital Marketing 4
- Digital Product Launching Strategy
- Digital Influence and Persuasion
- Digital advertising
- Affiliate and Crowd Sourcing marketing